Chief Executive Officer of AWR Lumina
We believe in the journey towards excellence and simplicity. It’s the dedication of the people who work for this objective, make the greatest contribution followed by processes to ensure they are delivered.
I am fully confident that we have the best people in our organization and outside and their commitments in this journey and in a nut shell, we consider ourselves as an organization which has the hunger of a successful startup, character of a reputed local group and ambition of a global leader in the industry.
To become the leaders in Lighting products supply and manufacturing. Lead the industry in IOT & Electrical products and aim to become a dominant player in the Middle East region by 2023.
Leverage the company’s strong legacy, creating reliable innovations, focusing on smart technologies, and integrating sustainable lighting and electrical products with the larger eco-system of the customer space. Delivering simplicity and excellence.
Trust, transparency, and teamwork are at the company’s core with a high level of integrity and passion.